Ford has maintained a strong Facebook and general social media presence for some time. They have never been the biggest – that’s reserved for the luxury brands that represent what people wish they had versus what they actually have.
Still, Ford and Scott Monty have done an incredible job of being a mainstream brand with social media appeal since the beginning of the rise of social. In this infographic, we look at the first 5 million fans for one of their most popular pages, their Mustang page.
Click to enlarge.
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